The Free On-line Dictionary of Computing (30 December 2018):

Iomega Corporation

    A storage device manufacturer whose major
   products are the Zip and Jaz removable disk drives and
   Ditto tape drives.  They became popular with an early
   product called the Bernoulli Box.

   These products fall in line with their focus set in 1994 "to
   help people manage their stuff".  The company's stated aim is
   to create portable, fast, large and cheap storage solutions.
   Iomega's major competitor in the growing market for removable
   disks is SyQuest, who seem to always be a few weeks behind
   them.

   In general, Iomega target the Small Office/Home Office.
   They are also investigating the growing digital photography
   market which also needs large removable storage devices.

   Iomega's president and CEO is Kim Edwards.  They have nearly
   2000 employees in offices world-wide.  Revenue for the quarter
   ending Dec 1996 was $371 million and net income was $20
   million.

   Headquarters: Roy, Utah, USA.

   (http://iomega.com/index.html).

   (1997-04-15)